Blackburn Rovers to launch new club website and streaming service with iFollow replaced


Blackburn Rovers is due to unveil an updated digital service that will include a new official website and streaming service.

Rovers need to move away from the traditional EFL Digital website and introduce a new design that needs to be more accessible and engaging with supporters.

The Rovers app will also get a makeover with additional new features for Apple and Android users to improve their customer experience.

As part of the new digital service, the Rovers will also move away from the iFollow system, with the club’s video service now switching to RoversTV, with supporters encouraged to sign up with the new system once the website starts on Tuesday, June 1. .

For those with the existing iFollow monthly subscription, no further payments will be taken by EFL Digital after June 1, with the club stating that ‘pro-rated funds will be issued to any fan with an existing value in their subscription for June’ ‘.

A new website has been in the works for some time, with Rovers CEO Steve Waggott looking to move away from the EFL network and create an independent service.

Fans have relied on iFollow this season to watch the Rovers in action as their games go behind closed doors during the Covid-19 pandemic.

And while supporters are hoping they will return to Ewood for the new season, streaming promises to be an important source of income for clubs in the future, even after Covid-19.

Reliability, ease of use and quality of experience all drove the decision to invest in a new digital offering for supporters.

Plymouth Argyle was the last EFL club to move away from iFollow and the EFL digital platform to create their own website in unison with Other Media and StreamAMG.


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