Email Marketing

Here’s why automation is gaining ground in SMEs

PHOTO: Adobe Everyone is talking about automation these days, with many saying that it has now become a vital asset for businesses. However, there is also evidence that automation tools, once seen only as a solution for large enterprises, have also become the key to the survival of SMEs. In …

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Summary of CommerceCo: the fundamentals of SMS marketing

Text messaging can be part of productive retail marketing channels as long as workflows are automated and performance is tracked. Entrepreneur Jordan West, owner of an e-commerce agency, Conscious Marketing, and an online clothing business, The brothers studio, uses SMS marketing to drive customer engagement and sales. He thinks SMS …

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Digital Marketing Company Datazapp Launches Innovative Platform

Ormond Beach, FloridaDirect marketing firm Datazapp.com launched a 24/7 platform where candidates and campaign managers build targeted audiences who have donated to Political Action Committees (PACs), with the electronic information , telephone and postal services necessary to reach them. Datazapp also offers targeted lists of registered voters. Datazapp.com is committed …

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