Social Media – The Digital Sanctuary http://thedigitalsanctuary.org/ Tue, 22 Jun 2021 05:24:34 +0000 en-US hourly 1 https://wordpress.org/?v=5.7.2 https://thedigitalsanctuary.org/wp-content/uploads/2021/05/the-digital-sanctuary-icon-150x150.png Social Media – The Digital Sanctuary http://thedigitalsanctuary.org/ 32 32 Three Proven Strategies for Using Social Media for Ecommerce Marketing https://thedigitalsanctuary.org/three-proven-strategies-for-using-social-media-for-ecommerce-marketing/ https://thedigitalsanctuary.org/three-proven-strategies-for-using-social-media-for-ecommerce-marketing/#respond Tue, 22 Jun 2021 03:40:04 +0000 https://thedigitalsanctuary.org/three-proven-strategies-for-using-social-media-for-ecommerce-marketing/

The e-commerce industry is becoming more and more competitive Retail business Go online. By 2022, the global e-commerce market will be Equivalent to $ 5.4 trillion.. In 2020, consumers spent $ 861.12 billion online With American retailers. In addition, according to Statista 73% of e-commerce sales It will be held on mobile devices by the end of 2021.

Letters from hedge funds, conferences, etc. in the first quarter of 2021

Today’s consumers make purchasing decisions based on recommendations made on social media platforms. 57% of consumers follow Brands on social media platforms are always up to date with new products and services being launched. In comparison, 47% follow brands to keep up-to-date with news from other companies.

Tips for Using Social Media for Ecommerce Marketing

Therefore, social media has become an integral part of e-commerce marketing. Effective social media e-commerce strategies can help improve the marketing of your e-commerce business. They allow you to reach and improve your target audience. Brand awareness, And increase the sales of your online store. Here’s what you need to know:

  1. Leverage social media advertising

Global social media ad spend may be worth more 110 billion dollars By the end of 2021. The total percentage of your marketing budget for social media advertising is Double by 2023..

Social media ads can be targeted on dimensions such as age, gender, location, income, interests, and language. You can take advantage of various advertising options offered by popular social media platforms such as:

  • Facebook: Facebook plays a key role in the success of e-commerce advertising campaigns, on average Facebook users click 12 ads per month.. The best ad types for Facebook ecommerce marketing campaigns are dynamic ads, pickup ads, video ads, domain ads, messaging ads, instant experience ads, ads. to leads, carousel announcements and offer announcements. Here is an example of Facebook sponsored ads:

  • Instagram: Instagram ads are paid images or videos posted by businesses online. 50% of Instagrammers After seeing an ad on Instagram, I’m interested in a product or brand. There are many different types of Instagram ads, including photo ads, video ads, carousel ads, collection ads, story ads, and explore ads.

E-commerce marketing

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  • Snapchat: Can also be used Snapchat To create an ad. Popular Snapchat ad formats are Snap Ads, Story Ads, Collection Ads, or Ads.

  • Pinterest: In recent years, Pinterest has become a valuable platform for businesses. You can use Promotion Pins and Pinterest Shopping ads to engage with potential customers.

  • Youtube: On Youtube 2 billion visitors Month. With YouTube ads, you can expand your reach, find leads with advanced targeting, and personalize your ads. The main formats for YouTube ads are display ads, overlay ads, skippable video ads, non-skippable video ads, bumper ads, and sponsored cards.

Please be sure to calculate In return for advertising costs To make profitable marketing decisions. Knowing the ROAS gives key decision makers an overview and a measure of the “impact” of an advertising campaign.

  1. Partnership with influencers

In the joint research of Twitter and Annalect, almost 40% of consumers buy Products after online review of products used and recommended by influencers on social media platforms.

Take advantage of influencer follower bases who have built a reputation in a particular niche to reach your target audience and increase brand awareness. Here are some ideas you can use to collaborate with influencers.

  • Give influencers the chance to test your product and share their honest opinions with their followers.

  • Showcase your product to influencers, include a discount code in your content, and ask your followers to give you a percentage of your purchase.

  • Create catchy hashtags Influencer Campaigns such as #SassyShoeSunday, #BlackFriday, #TacoTuesday.

  • Create contests and giveaway campaigns via influencers. Clarify your instructions for your followers, such as tagging your friends, sharing content, and praising your posts.

  • Host question-and-answer sessions on affiliate influencers and social media platforms without an ecommerce company.

Therefore, partnering with influencers can have a huge impact on your ecommerce business, as influencer recommendations seem more genuine than paid ads in maintaining viewers’ interest.

You can also search for influencers to promote your competitor’s products or target popular influencers in your niche. Popular influencer marketing tools like Followerwork, Influence, and BuzzSumo can help you identify influencers based on your marketing goals.

E-commerce marketing

E-commerce marketing

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  1. Provide social shopping options

Social commerce is a new way for ecommerce businesses to promote and sell their products on social media platforms.

Providing the ability to buy on social media platforms creates a less frictional way of reaching potential customers. Here are some innovative ways to reach your customers through social shopping:

  • Create a shop tab on your Facebook business page to allow potential customers to buy directly from Facebook.

  • create Facebook store Showcase your product on Facebook and Instagram. This allows customers to browse and order products. Make sure to turn on the checkout option so that customers can make purchases without leaving the app.

  • Use new ‘Direct shopping‘Features by Facebook. This allows brands to showcase their products and answer customer questions in real time.

  • Use Instagram’s shopping features that allow e-commerce businesses to tag products displayed in their posts. It also provides a commercial link to the bio section of Instagram. Here is an example of an Instagram e-commerce payment:

Social media

Social media

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  • Use recently added ones Pinterest Stores tab Allows users to search and view items in stock. This tab links directly to the payment page of your e-commerce site.

  • Set up Pins available on Pinterest to allow potential customers to purchase products directly from Pinterest.

  • Twitter[今すぐ購入]You can also use the button to sell a particular item directly from your Tweet.

Soon, WhatsApp too Activate user Check out the product in the Facebook store and purchase the product from the chat options. You need to leverage a combination of social shopping platforms to expand the reach of your products.

Brand loyalty is key

For any e-merchant, the goal is to sell as much as possible and to retain customers. If you aren’t starting to leverage social media to grow your business, start reaping the benefits of social media marketing. Social Media Advertising, Influencers marketing, And shopping on social media are the top three ways to reach potential buyers in a non-disruptive way.

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IT Department May Post FAQ on New Social Media Rules in 1-2 Weeks https://thedigitalsanctuary.org/it-department-may-post-faq-on-new-social-media-rules-in-1-2-weeks/ https://thedigitalsanctuary.org/it-department-may-post-faq-on-new-social-media-rules-in-1-2-weeks/#respond Mon, 21 Jun 2021 17:21:54 +0000 https://thedigitalsanctuary.org/it-department-may-post-faq-on-new-social-media-rules-in-1-2-weeks/

New Delhi: The IT ministry will likely post FAQs regarding the new intermediary rules within the next 1-2 weeks, a source said.

The Frequently Asked Questions (FAQs) would address various aspects of the new rules, including measures, how the standards would benefit users of social media platforms, and any other clarifications stakeholders might have.

The FAQs are currently under development and are expected to be published within 1 to 2 weeks, the source told the Informatics Ministry, adding that the set of FAQs would answer 10 to 20 questions.

New IT rules for social media companies, which took effect last month, require big platforms like Facebook and Twitter to undertake more due diligence and make those digital platforms more accountable for the content they host.

Under the rules, major social media intermediaries – those with more than 50 lakhs of users – are required to appoint a grievance manager, a nodal manager, and a compliance officer. These personnel must be resident in India. Additionally, social media companies are required to remove flagged content within 36 hours and remove flagged content within 24 hours for issues such as nudity and pornography.

Earlier this month, the government gave Twitter one last chance to comply with the new rules and issued a stern warning that failure to meet the standards would result in the platform’s loss of the disclaimer. under the Data Protection Act.

Twitter recently lost its shield as a ‘security gate’ in India for disregarding IT rules and inability to name key personnel mandated under the new guidelines, despite repeated reminders, and the platform is now responsible for users. posting any illegal content.

The IT ministry questioned Twitter for failing to provide information about the compliance officer as required by the rules. In addition, the resident grievance officer and the nodal contact person appointed by the company is not an employee of Twitter Inc in India, as the rules require, the ministry previously reported.

This story was posted from an agency feed with no text editing.

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Here’s why that social media detox you just took probably didn’t work https://thedigitalsanctuary.org/heres-why-that-social-media-detox-you-just-took-probably-didnt-work/ https://thedigitalsanctuary.org/heres-why-that-social-media-detox-you-just-took-probably-didnt-work/#respond Sun, 20 Jun 2021 12:50:52 +0000 https://thedigitalsanctuary.org/heres-why-that-social-media-detox-you-just-took-probably-didnt-work/

Have you ever noticed that short term fixes never work?

Using duct tape to secure your license plate to a car’s rear bumper or gluing a piece of your shoe to hold it in place can help for a while.

Ultimately what you need is a long term solution.

Social media can be the same way.

Some experts have called for a “social media detox” as a way to deal with obsessive use. This has some value as a way to see how obsessed you are with Facebook or some other platform. The problem is, like any productivity hack, it doesn’t really tackle the root cause or deliver a solution that works all year and into the next decade.

Usually something like this happens.

The idea is to quit Facebook for a month or even more. You can’t check your feeds, can’t post new content, can’t even use the Messenger app. You resign … for a while.

It feels good at first. The brain science behind compulsive social media use is clear. We get a dopamine hit when we notice a large number of likes on a post. Experts say this approach to social media slots keeps us hooked because we all love positive feedback.

MORE THAN FORBES VIDEO

We love these detox periods because they reveal what we lack (namely, reality). We can live a healthy, normal life again, minus likes and comments. We learn to adapt quickly to the new normal. Still, there is something wrong. We know we’re just taking a break.

Another problem is that the social media platforms themselves aren’t really to blame. You might think they are, because they encourage obsessive use. Facebook and Twitter know we love to see positive reinforcement, and they make money when we consistently use their apps. However, they also add value. I like to see trending topics on Twitter to help research. I use Facebook to follow my family members and I like to see messages from friends.

A detox is a band-aid solution. The reason it works is that we secretly know we will be going back. Some people do rehab and never go back to social media again, but I would say they are missing something. Plus, detox teaches you not to obsess over social media, but it doesn’t reveal why you click, like, and share so much in the first place.

What usually happens is people do drug rehab for a while and then they become obsessed again. What I recommend is something completely different. It has to do with using social media for just short periods so they are useful and beneficial, but then stop and not keep scrolling, clicking and sharing for hours.

It’s better than a detox because it helps you identify compulsions to use social media and then gain control.

A detox is a switch that you turn off for a while, but when you turn it back on, you’re still scrolling so much. Controlled use is different. It’s more like a dimmer that you use to adjust and limit your usage, which leads to healthier habits.

If you are curious about how to control usage please send me an email ping and I can give you some more tips on what to do to make sure you don’t just do a short term detox. .


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Internet, social media is really so bad for us https://thedigitalsanctuary.org/internet-social-media-is-really-so-bad-for-us/ https://thedigitalsanctuary.org/internet-social-media-is-really-so-bad-for-us/#respond Sat, 19 Jun 2021 12:28:20 +0000 https://thedigitalsanctuary.org/internet-social-media-is-really-so-bad-for-us/

  • Studies show that the internet is bad for our mental health, and more and more people are realizing the harm.
  • Internet gurus are pushing us to quit social media, and tech leaders are sending their kids to anti-Internet schools.
  • But we need a more systemic solution to the Internet’s grip on our lives; we have to see the internet as a factory.
  • PE Moskowitz is author and director of Mental Hellth, a newsletter on capitalism and psychology.
  • This is an opinion piece. The thoughts expressed are those of the author.
  • See more stories on the Insider business page.

This year seems to be the tipping point for the feelings of social media users about the Internet. Once seen as a liberating technology that would usher in an era of creativity and new connections across the world, many – from casual Twitter users to the professional content creators – have activated the technology.

You can get an idea of ​​the mood change from our media production: there is

Netflix
The popular and dystopian reality show “The Circle”, in which contestants cynically compete for money, often using fake characters on the Internet. One of the streaming site’s most popular documentaries over the past year was “The social dilemmawhich caught viewers’ attention with her explanation of Facebook’s privacy missteps. And even some of the hottest novels this year are about the darker sides of the internet, like Lauren’s Oyler “False accounts,“and that of Patricia Lockwood”Nobody talks about it.

We all re-analyze our relationship with the internet for good reason, but we’ve misclassified what that relationship really is. It’s not like a bad relationship, where you can just walk away, and it’s not like junk food, where you can decide to eat less – it’s global technology, our main economic driver, the tool. that we are forced to use to meet others and to publicize our entire lives.

A solution to our current Internet use crisis can no more come at the individual level than a person quitting their job would solve the poor working conditions of capitalism. If we are to hope to make the Internet less stressful, less grueling, and more fulfilling, content creators, workers in the odd-job economy, and even casual Internet users must push for a systemic solution.

We know the internet is rotting our brains

More and more evidence suggests that the internet is really terrible for us. A 2018 study of students found that limiting social media use to 10 minutes per day significantly reduced anxiety among its participants. A Study 2019 found that teens who spent more time online were more likely to have mental health issues. Other studies find that social media users end up feeling more lonely, more isolated and less confident.

A real cottage industry has sprung up to capitalize on the fact that people know the internet is bad for them. The web is full of practical tips for taking a break from social media, and self-help books have been written to encourage us to take a break from social media. There is several popular TED talks former internet engineers and executives telling people the internet is bad for them and that they should leave social media behind. Retreats for the rich that ban phones and computers, and, perhaps most worryingly, the very people who build this technology send their children to schools where the technology is banned – a tacit admission of its potential to harm people’s minds .

We are constantly reminded that the internet is bad for us and yet the use of social media is higher than it has ever been, on average 145 minutes per person per day in the world. We are stuck in a cycle where we know something is wrong, we want to stop, and yet apparently we can’t.

The Internet as a factory where we work, but don’t get paid

We cannot leave the Internet because we have misconstrued the problem. Social media is not an individual addiction that can be addressed on an individual level – it is a societal problem that needs a societal solution. We need to see the Internet less as a tool we can’t stop using in one way or another, and more as a factory we need to be in.

Our whole society has been reformulated around the Internet, much like it was centered around the factory during the Industrial Revolution. If there is a Amazon web services outage, a large part of our society stops functioning. Without the internet, we couldn’t find jobs, or even friends at this point.

The “gig economy” – the often underpaid and exploiter work done by Uber drivers and Instacart buyers – was made possible by the internet, and now more than a quarter of workers in the United States participate in this economy in one form or another. During the pandemic, office workers were only able to perform their duties via the internet, and students paid full tuition fees for the privilege of watching

Zoom
for hours every day.

We are all required to be here – online – for our livelihoods. But even when we don’t have to be here, companies try to make sure we always are: App and game developers use the same science that makes people play slots in Las Vegas to keep us glued to our screens.

As a culture and media theorist McKenzie Wark written in his book “Capital is Dead: Is This Something Worse?”, the Internet uses our work without our really knowing it. Unlike the age of broadcast media, where owners of TV networks and movie studios had to at least create the content to sell us, we now create all the content for each other, most time without being paid.

“[Social media companies like Facebook] don’t even bother to be entertained, ”writes Wark. “We need to entertain each other, while they collect the rent, and they collect it on all social networks, public or private, at work or at play, and (if you keep your FitBit on) even when you sleep.”

We produce the memes, tweets, posts and images that keep us connected to the internet, and then that content is monetized in the form of advertisements – income users help produce, but usually don’t see a dime.

While a very small number of internet users can get paid for their work – that is, influencers or popular YouTubers – most of us don’t. If the Internet is a factory, it is a factory in which the vast majority of people are not paid. Instead, users often fight each other over non-cash payment. as weight – the recognition that we can produce the best and the best content for free.

“In some neighborhoods [of society], this emotional currency replaced the wages of industrialization, in particular for professionals who earned their living in a structured way thanks to paid content and who now disseminate their signatures far away in the hope of obtaining a livelihood of niche thanks to name recognition ”, sociologist Andrew Ross written.

This free or cheap labor has dramatically widened income inequality, according to some theorists. We fight for subscribers, retweets and likes, all for free, while the platforms on which we profit massively. And only a few large companies collect these profits; nearly 70% of all digital ad spend goes to Google, Facebook or Amazon.

As Yasha Levine writes in her book “Valley of Surveillance, “The Internet was never designed to be a friendly place for the average user – it was developed by the US military to spy on people during wars, then used to spy on Americans at home as well. Google’s initial funding came from grants from US spy agencies. When the Internet’s infrastructure was sold by the US government to private companies, the people who profited from this privatization funded magazines, advertisements, and lobbying to reframe the Internet from a surveillance tool to a tool that could liberate us culturally. As detailed by Levine, Louis Rossetto – the founder of Wired Magazine, the biggest megaphone to evangelize the new internet privatized in the 1990s – was an Ayn Rand fan who believed the internet would replace the need for government.

Today we live in this libertarian view of the internet in which businesses exist largely unregulated, under-taxed, and able to do whatever they want without fear of government interfering.

So what do we do?

But now more people seem to be seeing through the hype. So the question now is what to do with this new collective revelation.

If the Internet is like a factory, maybe we should treat it like one. In 2014, artist Laurel Ptak created a manifesto titled Facebook salaries in which she argued that Facebook should pay users for their content:

“They say it’s friendship. We say it’s unpaid work. With every like, chat, tag or poke, our subjectivity pays them a profit. They call it sharing. flight.”

While Ptak’s work is a work of art and not a strategy to change the web, it could be a place to start. Perhaps we internet users can organize to stop giving away our hearts and minds for free so that a privileged few can enjoy. Just as union organizers pushed to make other industries less exploitative, perhaps we need a movement to do the same with the Internet.

As Levine writes, in 1969, hundreds of Harvard students gathered to protest the university’s involvement in the creation of ARPANET, the forerunner of the modern Internet. The students saw it as dangerous technology that would be used to monitor the entire world. If, in the early days of the Internet, the harmful potential of technology was already evident to some, there is no reason that it cannot become evident to us again. It may only be a matter of time before enough of us say “enough” and protest the Internet’s total grip on our work and our lives.


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Stan Van Gundy and TNT must find a compromise on social media if he joins the company https://thedigitalsanctuary.org/stan-van-gundy-and-tnt-must-find-a-compromise-on-social-media-if-he-joins-the-company/ https://thedigitalsanctuary.org/stan-van-gundy-and-tnt-must-find-a-compromise-on-social-media-if-he-joins-the-company/#respond Fri, 18 Jun 2021 20:48:01 +0000 https://thedigitalsanctuary.org/stan-van-gundy-and-tnt-must-find-a-compromise-on-social-media-if-he-joins-the-company/

Former New Orleans Pelicans Head coach Stan Van Gundy may not have to wait long for his next job.

The longtime NBA head coach has previously been linked to join TNT, his employer before spending a year coaching Zion Williamson and his friends. But if Van Gundy starts negotiating with Turner Sports, both sides need to have a frank and open discussion on his social media accounts.




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Vietnam introduces national code of conduct for social media https://thedigitalsanctuary.org/vietnam-introduces-national-code-of-conduct-for-social-media/ https://thedigitalsanctuary.org/vietnam-introduces-national-code-of-conduct-for-social-media/#respond Fri, 18 Jun 2021 05:26:00 +0000 https://thedigitalsanctuary.org/vietnam-introduces-national-code-of-conduct-for-social-media/

A man uses an iPad at a cafe in Hanoi, Vietnam, May 18, 2018. REUTERS / Kham / File Photo

HANOI, June 18 (Reuters) – Vietnam on Friday introduced national social media behavior guidelines that encourage people to post positive content about the Southeast Asian country and require state employees to report “conflicting information” to their superiors.

The code prohibits posts that violate the law and “affect the interests of the state” and applies to state organizations, social media companies, and all of their users in Vietnam.

“Social media users are encouraged to promote the beauty of Vietnam’s landscapes, people and culture, and spread good stories about good people,” read the code, which was included in a ministry decision. de l’Information and dated June 17.

It was not clear to what extent the decision was legally binding, or how it would be implemented.

Vietnam’s ruling Communist Party tolerates little criticism, maintains tight control over the media, and has in recent years presided over an intensified crackdown on dissidents and activists, some of whom are serving long prison sentences for Facebook posts ( FB.O) and Google (GOOGL. O) YouTube.

In November last year, Reuters exclusively reported that Vietnamese authorities threatened to shut down Facebook if the social media giant did not bow to government pressure to censor more local political content on the platform.

Vietnam is a major market for Facebook, which serves around 60 million users in the country and generates revenues of nearly $ 1 billion, according to people familiar with the numbers.

The new code requires social media providers in Vietnam to “treat users in accordance with Vietnamese law” when authorities ask them to remove content from their platforms.

It encourages social media users to create accounts using their real identities, share information from official sources, and avoid posting content that violates the law, contains foul language, or advertises illegal services.

In January, Vietnamese social media users used fake weather reports and football scores as a creative way to discuss the Communist Party leadership’s feuds after an official ban on speculation ahead of a Party convention.

Reporting by Phuong Nguyen and James Pearson Editing by Ed Davies

Our standards: Thomson Reuters Trust Principles.


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Black transgender women using social media to celebrate, advocate and connect https://thedigitalsanctuary.org/black-transgender-women-using-social-media-to-celebrate-advocate-and-connect/ https://thedigitalsanctuary.org/black-transgender-women-using-social-media-to-celebrate-advocate-and-connect/#respond Thu, 17 Jun 2021 08:00:00 +0000 https://thedigitalsanctuary.org/black-transgender-women-using-social-media-to-celebrate-advocate-and-connect/

In one of the first TikTok videos Kissy Duerré posted of herself, she was combing her afro-textured hair to a trending song.

The Saskatoon content creator was just trying to pass the time during the pandemic.

However, when the Black Lives Matter movement intensified following the George Floyd murder Last summer, Duerré wanted to highlight transgender issues, especially those faced by people of color.

“It was then that I realized there was this lack of representation of black transgender women,” said Duerré.

She created a video discussing the intersection of being transgender, black and female within the Black Lives Matter and LGBTQ movements.

Although black transgender women have often been at the forefront of these movements, they remain among the most diminished.

Duerré’s open discussion on transmogynoir – the aversion or prejudice of transgender women of color – got a lot of attention on TikTok, so she started posting more videos advocating for transgender people in a fun, light-hearted way – with a little sass.

“I think it is very important for society to know [the issues], be exposed to it and be comfortable with it, ”Duerré said of his videos.

“I always thought how nice it would have been to see someone like me, live their life, be shamelessly themselves. I think that’s the most beautiful thing, ”says Duerré. (Kissy Duerré)

Social media, which can be a breeding ground for internet trolls and racism, has become a better platform for advocacy during the pandemic, especially for marginalized voices.

TikTok and Instagram can play a role in reclaiming space because they have few barriers to entry, said MelVee X, board member of The Color Factor in Calgary, an organization that provides healing spaces. to the BIPOC community.

“If you don’t see yourself, you can expose yourself on social media and create your own spaces,” X said.

Social media can also be a place to learn and fill in gaps in services, institutional issues and struggles.

“The mainstream media still has so much prejudice and so much work to do. But if you don’t see yourself represented in it, if you aren’t interested in fighting the system, you can create your own channels for sharing and promoting. ‘information, “says X.

“It can really be a way to reclaim ourselves and our identities.”

Visibility in social spaces “matters in many ways,” said Biko Beauttah, an Instagram influencer and black transgender woman based in Toronto, but especially for transgender women of color, who are among the most marginalized.

“Social media is a very powerful tool that has blessed all of our lives in the sense that it has given everyone the ability to create a platform for yourself regardless of traditional media or people who otherwise wouldn’t allow you probably not or would not give you your own space. “

Biko Beauttah is an Instagram influencer and black transgender woman based in Toronto. (Submitted by Biko Beauttah)

In 2006, Beauttah moved to Canada as a refugee from Kenya due to the lack of protection and injustices against LGBTQ people there.

When she arrived in Toronto, she lived in a refugee shelter for six months. Eventually, she became a community leader and founded Trans Workforce, the world’s first career and networking symposium for transgender people.

“It wasn’t safe to be in the world, but the online visibility allows us to find each other and it doesn’t make you feel alone if you’re a trans teen in a small community or in the basement of your parents, ”Beauttah mentioned.

“Suicide is very high among trans teens, but when you see that you are not alone and that there are others like you, this visibility can save lives.”

“I am doing my job to fight for my community and it will be your turn to take over and continue the journey,” Beauttah said. (Submitted by Biko Beauttah)

Although the community of black trans women on TikTok is small, it is well connected, allowing women to find support and see others who are like them. It can also open a window to a world full of allies.

“I didn’t have that privilege growing up,” said Duerré. “And I always thought how nice it would have been to see someone like me, live their life, be shamelessly themselves. I think that’s the most beautiful thing.”

Duerré also received endless messages from fans. They say things like: “You gave me the courage to love who I am, you gave me the courage to go out with my parents, you gave me the courage to wake up this morning”, a- she declared.

“These are very simple words, but they mean a lot to me. They show that what I do, what I create, has an impact on people and we need it.”

She ultimately amassed over 600,000 fans and nearly 18 million likes. Earlier this year, she was selected as one of the Black pioneers.

Duerré’s open chat on the transmogynoir caught the attention of many on TikTok, so she started posting more videos pleading for transgender people in a fun and light-hearted way. (Kissy Duerré)

Duerré and Beauttah plan to use TikTok and Instagram to continue advocating for black transgender women while educating others. Beauttah compares it to a stint in which she took over from transgender rights pioneers like Californian Tracie Jada O’Brien, whose work focuses largely on transgender health; The founders of the Gay Liberation Front and the Street Travesti Action Revolutionaries Marsha P. Johnson and Sylvia Rivera of New York; and Miss Major, who has fought for the rights of black transgender women in the United States, especially within the justice system.

“These women of color fought so that my generation and I could have these freedoms that we see today,” Beauttah said.

“I am doing my job to fight for my community and it will be your turn to take this witness and continue the journey. Others have walked so that I can walk, but it is your turn to pick it up and go. run to the finish line. “


For more stories about the experiences of black Canadians – from anti-black racism to success stories within the black community – check out Being Black in Canada, a CBC project black Canadians can be proud of. You can read more stories here.


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90-day fiancé: Rose mocked for sharing a “chic” meme on social networks https://thedigitalsanctuary.org/90-day-fiance-rose-mocked-for-sharing-a-chic-meme-on-social-networks/ https://thedigitalsanctuary.org/90-day-fiance-rose-mocked-for-sharing-a-chic-meme-on-social-networks/#respond Tue, 15 Jun 2021 17:43:34 +0000 https://thedigitalsanctuary.org/90-day-fiance-rose-mocked-for-sharing-a-chic-meme-on-social-networks/

Rose Vega 90 day fiancé shared an elegant quote on her Instagram, and some the fans couldn’t resist laughing at it. Viewers believe Rose probably didn’t even know the meaning of the quote until she shared it on her account. Rose is one of the greatest success stories of the 90 day fiancé franchise. She only appeared on 90 day fiancé: before 90 days season 4 and still has over 600,000 subscribers on Instagram and over 700,000 subscribers on YouTube.

She has also concluded several contracts with various brands in the Philippines. The 25-year-old beauty now works as a model and continues to show off her iconic fashion moments on social media. A lot 90 day fiancé fans take inspiration from Rose exponential growth and greater transformation, and I want her to make all of her dreams come true. She is now enjoying her success and her new career. Rose seems happy to be a mom, and it doesn’t look like she’s looking to date anyone right now. Recently, Rose shared a quote on Instagram, which received criticism from some 90 day fiancé Fans.

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Related: 90 Day Fiancé: Mystery fan gives Angela Deem donor eggs in cameo review

She shared: “Don’t be so quick to judge me, you only see what I choose to show you.“One fan admired this quote and reposted it on Reddit with the title,”Classic and chic pink, the queen.”However, a few fans believe Rose is not as inspiring as many viewers perceive her to be. Since she appeared alongside “predator“and”crawl“Big Ed, she came out like an angel. critical commented, “I’m all Rose against that filthy pig Ed, but considering she’s over 90DF… you’ll give her WAYYYYYY too much credit.

Rose Marie Vega as 90 day fiancée

Someone said Rose might not be as controversial as “Brittany but she is definitely not a d ** n Mother Teresa either.“Another social media user wrote:”I bet she has no idea what that means, or some of us can see that she isn’t as deep as she thinks she is.”Rose’s performance on 90 day fiancé shows that she understands English very well. However, she may not be an expert at reading or speaking the language. Rose might not be a saint, but her story inspires many women. The reality TV star gets tons of messages from female fans who admire her courage and say that she has become their role model.

Even though Rose lived in difficult situations and was not as privileged as the others 90 day fiancé stars, she has become one of the most successful stars. She should be commended for making good decisions and using her fame in the best possible way. The single mom also decided to invest it hard earned money buying properties in his country of origin. She could have spent this money to be operated like the others 90 day fiancé stars, but she preferred not to.

Following: 90 day fiancé: Rose Vega flaunts breathtaking look in high slit dress

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Pitfalls and Benefits of the New Era of Social Media https://thedigitalsanctuary.org/pitfalls-and-benefits-of-the-new-era-of-social-media/ https://thedigitalsanctuary.org/pitfalls-and-benefits-of-the-new-era-of-social-media/#respond Mon, 14 Jun 2021 23:10:07 +0000 https://thedigitalsanctuary.org/pitfalls-and-benefits-of-the-new-era-of-social-media/

Building communities around a brand has been key in the strategies of a number of brands, with beer clubs like Otherside’s Beer Tycoons or equity and rewards crowdfunding campaigns.

But so many of these communities, both run by breweries and consumer groups, have thrived within social media, a potentially less resource-intensive medium.

Facebook groups like the Perth and Hunter Valley Beer Snobs groups and the Reschs Appreciation Society have been instrumental in developing beer-centric communities, spreading knowledge about beer and beer styles, and even lobbying breweries to change or focus more on a product.

Many breweries also use social media platforms as their primary line of communication with their customers, ahead of their own websites or email databases.

But there are pitfalls to that, as several breweries saw when Facebook shut down news pages on its platform after a feud with the Australian government.

His scorched earth approach has been criticized, but it hasn’t stopped algorithms from closing seemingly random pages ever since, with Boatrocker and Australian Craft Beer Crew consumer group being withdrawn and reinstated thereafter.

It does, however, raise the question of whether companies are putting themselves in an exposed position by relying solely on Facebook platforms.

Dr Adam Brown, senior lecturer in digital media at Deakin University in Melbourne, said Facebook’s deletion of these pages earlier this year had sparked some interesting discussions.

“[Back in February] there was a wide range of organization pages that were deleted, even some mental health activist and support groups lost access. It sounded like randomness, but parameters were put in place that were widely applied in a scorched earth approach and the actors paid a temporary price for it.

“The discussion on this may have been cut short, but the implications will be visible for a while. “

It raises important questions about the central communication strategy of companies.

“[As a business] you can’t afford not to be there and other platforms may soon emerge and organizations have to be there.

“It comes down to the growing feeling that there isn’t this big divide between the online and offline world, even when your community is targeted locally and geographically connected, you can still depend on a virtual connection to communicate with them. . “

But it also calls into question how much companies should trust it.

Social networks and websites: a symbiotic relationship

As social media has grown, businesses have focused their efforts in this direction, and some new breweries are focusing on their Facebook pages before having their own websites.

“Having a Facebook page is pretty basic, I’m not diminishing the fact that you need it, but it won’t be the same as having your own website,” Dr. Brown said.

“One of the main reasons to be on social networks, not just to connect them to you and each other, is to redirect them to an organization, your own website.

“This is where you want to redirect that traffic. “

In terms of building a community, Dr Brown said, apps are now seen as ineffective.

“They are seen as an increasingly less effective way of attracting people,” Dr. Brown said.

“More responsive and interactive websites are being built, which gives you a way to engage your audience within your own website, but again, you always need to get them there in the first place.

“These websites are inspired by the design of social media, people have watched what consumers find so appealing on platforms that they spend three to four hours a day on a certain platform, sharing and viewing content.”

There are also downsides to using social media platforms.

“If you only had one Facebook page, which is incredibly easy to set up, it won’t necessarily be seen to have the same credibility, trustworthiness or legitimacy as your own website.

“Any page or profile on these platforms is pretty much the same, it doesn’t allow you to be so creative with your branding. “

Other social media platforms

While social media is of course here to stay, there may not always be the monopoly Facebook enjoys on its platforms.

“Platforms change over time and new ones appear, less common ones disappear before you even hear about them.”

But while some big new additions like TikTok and SnapChat are being considered in new industries, there are pitfalls, especially in a regulated industry like alcohol.

“Tiktok as a specific example is interesting, when you look at its key demographics, not always in reality but in perception, you look at young miners – so as a brewery you may need to invest in communication. crisis before using TikTok! “

“It is also more difficult to create peer-to-peer communities [on SnapChat, TikTok or even Instagram] but not impossible to get follow-up from an organizational brand. Facebook has that longevity however, everyone has been around for so long, can you afford not to be there.

While a platform like TikTok may not be suitable for alcohol companies that want to be seen as responsible producers in the marketplace, these platforms can teach the industry a thing or two about how to. engage with new customers.

“What TikTok teaches us is that the storytelling is changing, with everything from Instagram reels and stories to YouTube shorts,” Dr. Brown said.

“A lot of people like the convenience of micro-video as a form of media and as a storytelling medium or mechanism, and convenience is central.

“This dynamic audiovisual content, however, raises issues regarding copyright and the way it is created, so organizations need to be more careful than individuals.”

Brewers also put this to good use during the lockdown, Willie the Boatman, for example, went live on Facebook with tours of the brewery, while Mountain Culture posts regular updates from founder DJ McCready on the events. to the brewery and new beers, adding a human face to its marketing.

So we can learn a lot from new platforms about how to interact with new customers, according to Dr. Brown.

“It shows us a lot about storytelling, and organizations need to learn, and some really smart ones already have, that people are staffed and personalized.

“How do you bring people into your organizational identity? It can be easier in a small organization to learn key lessons about why people like to connect with people online and on platforms, and how to translate that into action for a business?

“This is what we are grappling with: how to tell your story in innovative ways.”


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Houston Astros social media coordinator son of Grand Island natives | Local news from the Big Island https://thedigitalsanctuary.org/houston-astros-social-media-coordinator-son-of-grand-island-natives-local-news-from-the-big-island/ https://thedigitalsanctuary.org/houston-astros-social-media-coordinator-son-of-grand-island-natives-local-news-from-the-big-island/#respond Mon, 14 Jun 2021 11:00:00 +0000 https://thedigitalsanctuary.org/houston-astros-social-media-coordinator-son-of-grand-island-natives-local-news-from-the-big-island/

He started as an intern in August 2017 in the Creative and Emerging Media Department. It’s just a fancy term, he said, for social and digital media.

Milhon worked for the sports department at UNL for three and a half years. He helped cover football, men’s basketball, and volleyball, but focused primarily on baseball.

He “worked alongside Coach Bolt and his coaching staff,” he said, referring to Will Bolt, and got to know the players well, he said.

Milhon traveled with the team in the 2019 playoffs and with the team in the first part of 2020, before the season was canceled.

In January 2019, Milhon was selected to work at College Football Playoff.

In this job, he met “a ton of great people from all over the country”, most of whom worked in varsity athletics.

One of the people he met ended up working for the Astros. When he left the Astros, the friend “got that first initial phone call for me,” Milhon said. “But my experience helped me get through the final candidates and landed me the job.”

“I think he’s so excited about this job that he would have worked on it for free,” says Mike Milhon, who says his grandson is “a cool kid”.

Milhon spent a lot of time on Grand Island during the summers while growing up, he said. He used to swim with his grandparents at Riverside Golf Club and attended Mike Trader basketball camps at Central Catholic. He also dated his cousins. The family have a photo of young Riley eating at the Coney Island dining hall with his cousin Brayden.


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