You will need to consider the best WordPress ecommerce plugins if you are serious about starting that online business you’ve always dreamed of. There are a lot of competitors out there, but the truth is that WordPress remains one of the most popular and intuitive website building platforms.
Much of its popularity can be attributed to the ease with which users can install a host of compatible plugins that allow you to customize many of the ready-made themes available. This guide will outline some of the best WordPress ecommerce plugins to get your site up and running in no time.
If you are not configured on WordPress, you might want to read our article on the best website builders there before you make your choice.
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The best WordPress e-commerce plugins
Released in 2011 and purchased by the owners of WordPress Automattic in 2015, WooCommerce has grown into one of the most trusted and widely used WordPress ecommerce plugins. Its free out-of-the-box solution includes flexible and secure payment options, inventory management, and automatic shipping and tax calculations.
It is therefore ideal for start-ups and independent businesses, especially since the hundreds of compatible extensions make it perfectly suited to grow with your business. Plus, there’s a companion app to help you manage your store while you’re on the go.
02. Yoast SEO
There is no point in having the best product in the world if no one knows it. And with marketing and visibility still important in a saturated online marketplace, business owners simply can’t ignore the wonders of search engine optimization (SEO).
Yoast SEO is the most popular SEO plugin on WordPress, helping users optimize their website to rank well among search engines. After installation, Yoast will prompt you to enter appropriate keywords and metadata on everything from product pages to landing pages and even blogs, helpfully ranking effectiveness via a handy traffic light rating system. .
03. Retrieving the basket
Customer retention is a key factor in any business, but especially online, where high bounce rates from successful SEO landing pages can sometimes give the wrong impression about levels of interest in your products. Much more can be interpreted from a customer placing a product in your shopping portion, demonstrating an active expression of interest. It is therefore vital to convert them into sales.
The Cart Recovery plugin provides a great help in this department, tracking abandoned carts to help improve your business’s conversion rates in several sophisticated ways. The plugin not only allows users to implement one-click functionality to get customers back to their shopping cart with one click, but it also launches automated customer tracking and shopping cart recovery emails in the purpose of sealing the deal. A solid entry in this list of the best WordPress ecommerce plugins.
04. WP Product Review
Even the best copywriting in the world can’t usurp the marketing impact of a real customer testimonial (assuming it’s positive!). It is for this reason that any good review of your product should have a leading role on your ecommerce site, and this WordPress plugin does just that.
WP Product Review allows you to implement review and comment sections on your website. It also has features to directly interact with customers and respond to their comments. You can choose from a range of review layouts (including star ratings and comparison tables) which can be featured in sidebar widgets.
05. Backup buddy
No business owner wants to spend too much time thinking about the horrors of a website crash or data loss. Still, being brave enough to consider the worst-case scenario is the best way to mitigate risk and ensure your business can recover if that dreaded day arrives.
Fortunately, the Backup Buddy plugin has protected millions of WordPress sites since 2010 and remains a reliable resource in the event of a server crash, malware issue, or user error (come on, we’ve all done it).
The $ 80 annual blogger plan saves a site and includes all updates, paid support, and 1GB of storage.
06. Easy Digital Downloads (EDD)
If your business is all about selling downloadable products, Easy Digital Downloads (EDD) is designed specifically for digital sales. Whether it’s PDFs, images, software, or eBooks, EDD provides a simple and elegant WordPress solution with personal passes starting at $ 99 per year.
Besides discount codes, customer account pages, and file access control, users can also see download activity tracking and customer reports. Additionally, the EDD plugin can be integrated with Dropbox, PayPal, and Amazon Web Services. And with over two million+ downloads, the plugin has a thriving community that can be tapped into for advice and support.
If your business revolves around content rather than a physical product, MemberPress is designed to help publishers sell subscriptions to their work. Whether it’s a blog, magazine, or course you’re looking to monetize, MemberPress works with any existing WordPress theme.
Key features include the ability to pay wall a variety of content – including posts, pages, and categories – content drainage and expiration options, as well as built-in coupons to provide your members with discounts and gifts. The basic plan costs $ 149 per year and includes all support and updates.
Stay in touch with your customers with the SendInBlue plugin, an email marketing tool designed to help you grow your audience as well. Not only can users design email campaigns, but it also integrates SMS marketing so that you can reach your customers by SMS.
Neat tools include a shared inbox for wider internal access and a chat feature that can be integrated into your WordPress site to allow customers to ask questions directly. There is also a Facebook ad launcher to help you find new customers.
Dozens of BigCommerce Success Stories case studies page shows how large and diverse the businesses using this versatile platform are. BigCommerce integrates seamlessly with any existing WordPress site, but it also comes with the ability to feed other channels including Amazon, Instagram, and Facebook.
Its drag-and-drop page builder ensures that no coding is required to design even the most elegant of storefronts, and its mobile optimization means your site will be responsive and compatible with most devices. Additionally, if your online business is complemented by a bricks-and-mortar offering, in-store sales can be integrated with BigCommerce’s cross-channel commerce functions.