Rajinikanth and daughter launch voice-based social media app Hoote to emotionally connect with users – Technology News, Firstpost

Tamil film superstar Rajinikanth on Monday launched the voice-based social media platform of his daughter Soundarya – Hoote – offering an option of 60-second live voice recording or uploading a recorded voice in 15 Indian languages ​​and 10 foreign languages, to choose from.

The new app is said to be taking social media by storm, as it hopes to “emotionally” connect iconic leaders with their fans in their own voices and native languages.

“Hoote is the sound that the owl makes and the white owl is seen as a symbol of wisdom and therefore of name,” said Soundarya Rajinikanth, co-founder of the app with Sunny Pokala.

Superstar Rajnikanth speaks to the media outside his residence in Chennai. PTI

Announcing the official launch of Hoote, she claimed that the app is India’s premier voice-based social media platform for the world, from Chennai.

While working on the set of the movie ‘Annaatthe’ in Hyderabad, her father sent her a vocal note. “It inspired me to create a platform to connect celebrities or leaders with their fans or followers by allowing them to hear the original voice speak in the native language,” she told reporters here. during the launch function.

Recalling the lead actor’s tweet on December 3, 2020 containing his political party launch voicemail and date announcement, she said that “it did not happen because of the situation but Hoote did. “.

“On January 4th, I sent a small proposal to Sunny, CEO of Amtex, and in February 2021, we started building the product. Today is the first day of the launch, ”Soundarya said.

His father, who was in Delhi today and received the Dadasaheb Phalke Prize, launched the Hoote by hooting a voicemail in which he said: “Those who cannot read or write (also) can transmit their voicemail messages” .

“I hope this (Hoote) will become popular like other platforms like Facebook and Twitter,” Rajinikanth said in Tamil and praised Soundarya for her initiative.

“Appa (father) can read many languages ​​including Tamil. But he has trouble writing in Tamil. It was he who inspired Hoote. A tweet is more words, but here, in Hoote, it is is full of emotion, ”Soundarya said and added that not only celebrities but also anyone could connect with private individuals or groups in their own language.

“Currently, we are working to include Sanskrit. We are also working on audio teasers on Hoote in addition to the translation of the messages,” said the filmmaker and entrepreneur.

“The whole voice message needs to be delivered in 60 seconds and this is human interaction. Sirens can be anywhere in the world and could connect with private or public groups,” Sunny said. , adding that the app was AI compatible.

Being multilingual, it allows all those who want to be heard, to express themselves through the single voice in the language of their choice.

To use the Hoote app, you have to record an audio message of up to 60 seconds and share it with the world, they said.

“The voice is one of the most stimulating and authentic means of communicating and expressing one’s views and opinions… Hoote can be used as a platform to disseminate and connect the world’s most renowned voices as well as voices of ordinary people both on important issues and to create powerful human relationships, ”Soundarya said.

Sunny is known for creating Kavalan, a citizen security mobile app in India and Securra, a disruptive healthcare platform in New York.

Girish Mathrubootham, founder of Freshworks and Arvind Parthasarathi, Silicon Valley tech entrepreneur, are advisers, Soundarya said.

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